http://www.youtube.com/watch?v=6ntDYjS0Y3w
Here we have a teaser video for Volkswagen’s latest Superbowl commercial set to air (on US TV) on February 5, during the game.
The anticipation for the Superbowl doesn’t just revolve around the game. There’s the halftime show, the cheerleaders and of course, the adverts to look forward to. To increase that anticipation even further, Volkswagen have teasingly released what they are calling: The Bark Side: 2012 Volkswagen Game Day Commercial Teaser. Althought, we’re not too sure what it has to do with trying to sell a car?
You may remember Volkswagen’s advert from last year, which was voted one of JOE’s top five car ads of 2011. It featured a mini Darth Vader as he tried to mind control objects around him, with little success.
This year’s advert is once again going to have a Star Wars theme (if the teaser is to believed) and we have to say, for a bunch of dogs barking, it’s not half bad.
The text that accompanies the video on YouTube gives little away. It reads, “A canine chorus barks a familiar tune. Keep an eye out for our 2012 Game Day commercial—it will all make sense.”
Our favourite is the dog dressed like an Ewok. Little hero.